The BBB Institute for Marketplace Trust (BBB Institute), the Better Business Bureau’s® educational foundation, is partnering with Zelle® to deliver a campaign focused on empowering people to spot the signs of payment scams. The campaign (BBB.org/Red-Flags) is live now and will run through the fall.
Nev Schulman of MTV's Catfish partners with Zelle® to launch an educational campaign for National Consumer Protection Week. Each day will feature a PSA video on TikTok and Instagram featuring a specific scam with tips to avoid becoming victims.

Synthetic identity fraud losses rose to an estimated $20 billion in 2020—spiking sharply from an estimated $6 billion in 20161. One of the fastest growing financial crimes in the U.S., synthetic identity fraud is now one of the nation’s leading...

Discover how banks and credit unions can combat the top 5 payment fraud trends
More than half of consumers sending money withZelle® are ages 25-54, part of both the Millennial and Generation X demographics, while boomers, ages 55- 72, have recently increased their overall use of Zelle®.
Zelle® has teamed up with the Detroit Pistons to help Detroit's community invest in their financial future and learn how to protect themselves from fraud and scams.
Year-over-year sent payment values increased by 74%, while payment transactions increased by 61%.
"Today, more than 1,000 banks and credits unions are currently contracted to participate on the Zelle Network®, including 731 that are live today and processing transactions,” said Al Ko, CEO of Early Warning Services, LLC.